Groom Guy

Founder Darius Davie Named to Washington Business Journal’s “40 Under 40” for Redefining Men’s Grooming in DC

Darius Davie, founder of Groom Guy, has been honored as one of Washington Business Journal’s 40 Under 40, recognizing his groundbreaking work in men’s grooming and hospitality in The District. Since relaunching Groom Guy in 2020, Davie has elevated men’s grooming into an essential part of self-care, blending luxury, innovation, and wellness into a reimagined experience for the modern man.

Groom Guy isn’t just about haircuts—it’s a lifestyle brand that fuses self-care services with high-end hospitality starting with men’s haircutting. Davie’s vision has redefined traditional notions of men’s grooming, creating curated spaces where confidence and self-care take center stage. It all started in West End DC at Yours Truly Vignette.

Interior view of Groom Guy’s first location at Yours Truly DC Vignette, offering innovative men’s grooming services in the lifestyle hotel located in West End.

His innovative approach is reflected in partnerships with some of the most prestigious properties in hospitality:

Through his bold vision and creative direction, Darius Davie has earned a spot as new creative mind in lifestyle and luxury hospitality.

The annual signature award program honors leading young executives behind the region's top dollars, deals, people and places.

We selected the class from hundreds of nominations, and the group includes honorees from the commercial real estate, banking, tech, nonprofit, hospitality, professional services, local government and health care sectors.
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