Groom Guy

Groom Guy Releases “Product Reviews” Series & Premieres Daily Styling Cream

Is a new weekly series that spotlights grooming products in our personal arsenal that we use regularly. From barbers to clients, its real products tested in real time. Please note: We are not personally endorsed or paid.

On tough hair days, most of the time we’re looking for some sort of moisture (other than water) that’ll wake up our hair & get us out the house. We desperately scan thru for something easy and that does the job. Groom Guy debuts the first product line sent to us in our collection since our initial launch a year or so back: Frederick Benjamin Daily Hydrator. I’ve managed to see this 4.2 ounce bottle live longer than any plant I keep in my apartment. With a small dosage, this hair cream has some maximum power of hydration and leaves my hair feeling silky smooth, keeps my curls tight and defined & loose strains hydrated. It’s a super lightweight cream that easily dissolves into the hands so a little goes a long way. It’s grease free and packed with ingredients that penetrate the scalp effectively (activating blood flow). It’s truly a “daily” tool providing that essential amount of moisture for my hair regardless of any weather condition.

The Fredrick Benjamin Styling cream is top notch. It’s light has a “great scent” styles your hair the way you need and leaves your hair feeling product free and weightless. I personally don’t like feeling like I have a ton of product in my hair and neither do my clients. 
Two thumbs up for a five star product. 

Valjean Guerra, Cathedra NYC (@cathedranyc)

If you’re looking for a styling tool with super tight, staying power, this will NOT be for you. That’s the only hiccup with a typical cream. You’ll want to search something that’s stronger and has more possible control.

Type: Lightweight Cream
How to use:  A nickel size goes a long way easily dissolving into the hands. Be generous with your hands and run your fingers thru the mid shaft to the tips of hair.
Great for: Typical work day. Date Night.
Best Hair Types: Curls, Afro/texture hair, mid or wavy
Helpful tools: Curl Sponge (use this after applying), durag for waves prep.


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